Retail may sell more than 1.4 billion smartphones in 2022
Everything indicates that the segment of smartphones will continue to rise in 2022. At least that's what the estimates of the coupon portal Couponation for discounts point to. According to the German multinational, the average purchase for the sector this year will be 1.430 billion sets , a growth of 3.62% compared to the average sales recorded in 2021.
Last year, even with the impact of the pandemic on consumers' pockets, the company reveals that an average of 1,380 billion smartphones were sold at retail.
It is worth remembering that even in 2009, the year in which the market data specialist Statista began monitoring the volume of cell phones sold, this annual number was much more modest: 173 million.
However, considering that, according to Strategy Analytics, more than half of the world's population already has at least one cell phone at home, estimates for the sector's growth make perfect sense, as more and more people adopt smartphones as their main access device. the internet, dispensing with other gadgets such as notebooks, for example.
In Brazil, even with the economy down, expectations are also high for the sector. In 2021, the country was among the five with the highest number of active smartphones, according to a survey by consulting firm Newzoo. The number of hours that Brazilians consume content on their smartphones also rose by 6% last year, according to the survey.
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The post Retail may sell more than 1.4 billion smartphones by 2022 first appeared in Look Digital .